melbourne vegan

Jaclyn McCosker

Blogger, social entrepreneur & freelance copywriter

Australia

Keep Your Butt Covered: Sustainable and ethical undies

Keep Your Butt Covered: Sustainable and ethical undies

Underwear and lingerie are an area of the fashion industry well known for cheap labour in sketchy factories. High-end brands such as Victoria's Secret have always been famously associated with slave labour. And in Australia, we experience the violence of the fashion industry through brands such as Best & Less or Bonds, famous for the low standards of their workers. Things are changing, and the parent company of Bonds (Hanes Brands, formally Pacific Brands) have signed the Bangladesh Accord in recent years, earning them premature praise.

But things don't have to be this way. Our standards do not have to be so low. The clothes we wear do not need to strip others of their freedoms, and we shouldn't have to fight tooth and nail for companies to do the bare minimum for their employees. 

The following five Australian brands offer sustainably and ethically produced undergarments. Ensuring that nobody is harmed just to cover our ugly bits. These brands cover all bases while keeping our butts covered for us.

Image from bhumi.com.au

Image from bhumi.com.au

Bhumi Organic Cotton

Organic certified, Fairtrade and sustainably produced, Bhumi ticks all boxes. For $40 and under they offer six different underwear cuts and sports bras. You can read my review of the brand here. They offer male and female underwear. Bhumi currently does not offer gift cards.

 
Image from boody.com.au

Image from boody.com.au

Boody*

It's not a secret that my entire underwear drawer is made up of Boody socks, jocks, bras and tights. I live in the undies, priced $15 and under. They're always adding new styles of briefs and wire-free bras. They offer male and female underwear. Boody offers gift cards from $30-$200.

 
Image from etiko.com.au

Image from etiko.com.au

Etiko

Etiko are Australia's leaders in ethical fashion, consistently scoring an A+ in ethical production standards. Fairtrade and organic certified, they're famed for their shoes but the underwear should not be forgotten! They offer both male and female undies. With all undies under $15, Etiko offers gift certificates starting from $20.

 
Image from mightygoodundies.com.au

Image from mightygoodundies.com.au

Mighty Good Undies*

"Your undies should not cost less than your latte." The cotton used is organic and Fairtrade certified. Mighty Good stock two styles for women and one style for men, priced $25-$29. Mighty Good are offering vouchers from $50-$150, as well as sustainable gift packs for both men and women.

 

 
Image from nicounderwear.com

Image from nicounderwear.com

NICO

The first underwear label to be accredited by Ethical Fashion Australia. I've owned one NICO bra and can personally vouch for the comfort. NICO offer the biggest variety of styles and colours from this list for women priced $30-$60, but do not offer any men's styles. NICO are offering gift cards.

 

These are five brands I know and love for offering us better options as customers. Got recommendations for me? I'd love to know all the brands out there! Leave a comment below with your favourite small business offering ethical undies and share your wisdom with other readers.

 

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Cover image of Mighty Good Undies thanks to Australian Ethical Super.

Pants that MATTER: Socially motivated fashion label MATTER Prints

Pants that MATTER: Socially motivated fashion label MATTER Prints